This is the Website Conversion Checklist (Google Sheet link) included in the Creative B2B Marketing Course Module 7.3 “How to Build Your Website and Content for SEO and AI Search.”

The ZIP download also includes two wireframe image files that illustrate how to have a CONTENT RICH site (good for AI Search) and keep it easy for Buyer Group stakeholders/influencers to locate the information they want while also having a clean interface design.

For more information about these strategies, go to Course Overview and click on the SUMMARY> blocks in all 3 WEBSITE lessons for course Modules 7.1, 7.2 and 7.3.